Nickent Golf's 3DX #1 Hybrid Three Years Straight!
For the third consecutive year, Nickent Golf has earned the
#1 hybrid title on the Nationwide Tour. The # 1 ranking came
at the Livermore Wine Classic last week in California, where
26 players put a 3DX hybrid into play.
Four players with Nickent hybrids finished in the Top 10 of
the event.
Nickent began using the Nationwide Tour as a ladder to the
PGA Tour in late 2004. The strategy of seeding their product
to the up-and-coming Nationwide Tour has paid dividends on
both tours: 3DX hybrids are currently the # 2 most
played hybrid on the 2006 PGA Tour, according to
the Darrell Survey.
“Because we don’t have a stable of endorsed players,
we rely on the performance of our golf clubs,” said
Nickent Director of Marketing Jon Claffey. “We hope
to provide return on investment to our players on the leaderboard.
In 2006, we have the most Top 10 finishes of any hybrid
on the Nationwide Tour and the second most Top 10’s
of any hybrid on the PGA Tour. Many of our players
scoring these Top 10’s on the PGA Tour have come from
the Nationwide Tour.”
Over 150 players on the PGA and Nationwide Tours have
put Nickent clubs into play in the last year, including many
of the top ranked players in the world. Helping Nickent
further their rise to the top of the hybrid category on the
tour has been the introduction of two new hybrids, the 3DX
DC Ironwood and 3DX DC Utility.
"The players are as excited as we are about the new technology
we debuted in the DC series of hybrids,” said Nickent
Director of Tour Operations Josh Trivett. “Our main
goal is to help these Nationwide players obtain their ultimate
goal of playing on the PGA Tour. We are hard at working trying
to make things easier for the players, and I believe we have
done a lot for them with the new DC series of Nickent products."
To create an even hotter and more forgiving hybrid, Nickent
thinned the face of the 3DX DC’s, creating a much higher
C.O.R. than the original 3DX Ironwood. Forty grams of weight
were moved down and back in the head using two tungsten-polymer
fused inserts (XW Inserts). Nickent has used this new weight
scheme to create a club that is perfectly weighted to the
extreme heel and toe for the straightest and most forgiving
setup, all while increasing the MOI by 25%. The XW Inserts
are also used to move the center of gravity of the head to
insure proper weight distribution and eliminate the “pull
hooks” produced by many of the leading hybrid designs.
“It is a lot harder game now because our success has
put a target on our back, but we continue to thrive as an
underdog,” said Trivett. “Every manufacturer has
a hybrid now. I believe we are winning over the players due
to the undeniable performance benefits of our clubs, the look
and setup of our hybrids being beautiful and clean and because
we offer more options in loft and ball flight. We have an
advantage in the fact that we have been concentrating on hybrids
longer than most everyone and because we are already into
the next generation of hybrid design with the DC series of
hybrids.”
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